Thomas Marketing Services Corporation Client, New England Hydroponics, Acquired by Hydrobuilder Holdings

I’m pleased to announce New England Hydroponics, now a 5-store and online retailer and commercial supplier of gardening gear and supplies, for whom I created and executed all marketing tactics since 2017, has been acquired in a reported cash and stock deal by Hydrobuilder Holdings.

My principal, Ethan Holmes, started the business online in 2002, and when I started working with him as his creative and marketing partner, he’d built the business and brand to three stores, with over 2500+ products online.

We supported the move of one store to what became a 6000+ sq ft headquarters in Marlborough, MA (with 6000 sq ft warehouse), and have since supported the opening of 2 new stores (now 5 stores), including a new hydroponics and grow supply super store (13,000 sq ft retail) in Sanford, Maine in Fall 2021. The online store neHydro.com, now has over 4000+ products. The store also has a thriving Commercial Accounts Group.

It’s been a source of pride to have worked with Ethan as his creative partner; and with all The Indoor Gardening Experts™ on the New England Hydroponics’ team as we’ve helped build retail store and online sales, the brand, and its good name.

Read the official announcement on BusinessWire

Part of the store management and buying team at New England Hydroponics – Ethan Holmes is 3rd from the right.

Got a story you’d like to tell? Call me if you’d like to know more about how we build authentic brand and marketing stories that engage people and encourage loyalty. And create a salable endgame.

Tom Lanen | (508) 951-0130 | [email protected]